Tags: Isabel Benenato, Milan, Milano, Napoli, Showroom Progetto
La showroom, dotata di un know-how e dell’esperienza indispensabili per una distribuzione di fascia alta, da anni costituisce un importante punto di riferimento per gli accessori di gamma e non solo… Salotto esclusivo dalla forte personalità, dove l’immagine conta e fa la differenza. Spazio in grado di combinare la proposta di rinomate case di accessori con quella di linee emergenti di abbigliamento di ricerca, stilisti italiani ed internazionali. Realtà alla costante ricerca di nuovi mood, tendenze ed interessanti interpretazioni.
Isabel Benenato’s clothing is characterised by great stylistic independence and is open to experiment. Her thirst for novelty enables her to surpass set trends, to design new models and create unique items which are easy to wear despite their unprecedented asymmetrical volumes and original tailoring. Isabel was born in Naples of a family whose members were richly endowed with imagination and inventiveness; it was her mother, a tailor by profession, who passed on to her a love and passion for fashion. After she had an artistic training, she took a university degree in modern languages; yet, while studying, Isabel had various professional experiences with small ateliers and decided to move to London to study fashion in depth. When she came back to Italy she started to collaborate with a number of firms, and in particular with a knitwear firm that enabled her to deepen her knitwear knowhow. In 2006 she started a collaboration with Studio44 where she came in touch with important Italian and foreign firms in the fields of leather goods and clothing. It was the time when she had the idea of realising a collection of her own; presented in 2008 in the Inside area of Milan-based White show, Isabel Benenato’s collection was favourably welcomed by buyers. Valuable materials, exclusive and handmade tailoring that bear the mark of a glorious craftsmanship tradition are the ingredients of her collections (from next season available in the Emirates and at the most important Italian, American, Japanese, Russian stores). The valuable yarns and leather her knitwear is made of are hand processed and treated to give it a unique feel and weight. Her capacity to escape conditioning is at the root of her style, and accounts for the creative freedom that characterises the whole of her activity. Last January Progetto made their debut at Pitti Immagine Uomo, with a space of their own devoted to the overall world of fashion: footwear, accessories, clothing, to confirm the importance of their presence on the international scene. The fact that they were appreciated both by the public and pundits has led Progetto to take part in Pitti Immagine Uomo in June 2009, to present their interesting Spring-Summer 2010.
The showroom has both the knowhow and the experience necessary for high range distribution, and has for years been a benchmark for luxury accessories and many other items… An exclusive, highly personal salon, where it is the image that counts and makes the difference. A space that can combine the proposals of renowned accessory firms with that of up-and-coming lines of research clothing, Italian and international stylists, constantly looking for new moods, trends and interesting interpretations.