BLUE BELLA STORY










Blue Bella Story is Wrangler’s sophisticated vintage collection in limited edition, entirely devoted to women and previewed at Paris fashion week.
 

Wrangler looks back to the past seeking inspiration in the fascinating world of grandmother’s loft, where old Victorian fabrics and dusty photos reveal the preciousness of timeless objects. From a casket containing stored away recollections springs an original innovative collection, young creators’ contribution to the interpretation of the brand’s unmistakable style.
A living symbol of the Manga Style, Aya Takano is the Japanese artist credited with the debut of Blue Bella Story, with cream T-shirts characterised by thin coloured dashes (lemon yellow, pink, mint green, light blue), sweat shirts in cashmere mix, shirts with a faded and dusty look obtained through the use of brown and grey shades of sepia. Furthermore, several jeans models, outstanding for the meticulous care with which the brand’s typical details are carried out: from the embroideries to the buttons, from the finish to the leather applications.

  blue bella
 

Blue bella

  The back pockets are longer than usual and nearly reach up to the waistline to emphasise the sensuality of feminine curves: super slim ‘Rebecca’, extra clear ‘Janis’ and the training suit ‘Gemma’ are only a few of the models in Blue Bella Story, which also presents its Autumn-Winter high waistline denim collection, in line with the current trend. The collection completes its look with the classic Wrangler jacket. The famous Parisian deejay Olympia Le Tan is the exceptional protagonist of the exclusive advertising campaign for Blue Bella Story.
     

 
www.wrangler.com

Txt Laura Scarpa

Ph Wrangler